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D365 Marketing - Segments

In Simple words segments are audience or group of customers you want to reach out to.

1)     Static Segment- Static segments are populated by adding contacts explicitly.

User can add contacts with query or manually, these contacts will be added one time and will not update.

1)     Dynamic Segment-Segments which you define by using a set of rules and conditions.

Contacts will be added using Query, anytime a new contact is created which satisfies the query condition, it will automatically be added to the segment.

Also, you can choose to use a previous created template instead of developing a new query.

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